John Atkins was born in Essex, England, in 1956, and is now a resident in Ayrshire, Scotland.
At the age of 34, during a mid-life crisis, photography discovered John. Teaching himself how to use a 35mm SLR camera became both therapeutic and rewarding, as he realised both an intuitive ability and aptitude for creative image making.
Only a year after this discovery, fate and serendipity intervened, enabling John to combine his amateur photographic hobby, with his creative writing skills, to become a National Union of Journalists’ registered freelance photojournalist.
However, in 2020 John’s career, like so many other professional freelance photographers, ended overnight during the first legal Covid lockdown, and his business was unable to survive. Adopting the US Marine’s unofficial motto ‘Improvise, Adapt, and Overcome,’ John took early retirement, and went back to full-time education. During a two years’ ‘sabbatical,’ John learnt how to operate a successful business online, and also update his studio photography and digital post-production skills.
These ‘Covid-combat-survival’ skills, not only changed John’s business operating model, but also his modus operandi as a documentary and reportage photographer. Identifying a niche market on social media for corporate lifestyle portraiture and publicity, John adapted his creative image making and documentary style to become a fine art photographer.